Eng. Mohamed El Taher
Since joining SED, Mohamed El Taher successfully placed the company from the top ten performing real estate companies, sales-wise. Consequently, SED became among the five fastest growing companies, in terms of YOY and ROI by attracting and retaining the right calibers.
Moreover, Taher worked hard on restructuring the company’s debt and land bank, focusing on the core competencies and off-loading unnecessary operations, bringing the company back to its leading position as a class-A developer.
Taher has an extensive background, 21 years of diversified experience, 18 of which are in the Real Estate field.Before joining SED ,Taher was the CEO of AL Ismaelia for real estate investment , before that he was part of the top management team in Emaar misr ,city star and,Qatari Diar managing award winning projects such as: Marassi, Uptown Cairo, Mivida , City Stars Sharm El Sheikh and Hurghada, Diar, Diar Park, Le Reve, Medows and Royal Medows, City Gate , St. Regis, City Stars Capital Heliopolis, and New Giza.